Case Study #1

Marketing Referral Program for a Retail Outlet

A Starbucks Gift Card Referral Example:

An article I read says that 85% of North Americans drink coffee.

Well, that puts me in the majority.

My #1 Realtor client only sends the Starbucks Gift Card to her clients who have bought homes from HER.

She gets lots of Referrals from these happy home buyers who are REMINDED of their pleasurable experience and the gift card also engages the Golden Rule of Reciprocity.

And, a Referral is the only way they can say THANKS!

I suggested she insert a $1,200 BONUS in the same envelope the next time, which will force them to CALL her office to get her Special Report on “How to Save Money on Your Hydro Bill”.

The More You Give, The More You Get Back!

Case Study #2

Marketing Promo for a Broadcasting Radio Station

A Radio Station Example:

CHALLENGE

The Radio Station wanted to be promoted so that they would get more people in their community to tune in, as well as getting more businesses to advertise with them.

STRATEGY

We arranged a “vacation get-away contest” with one of our clients, a local sports bar, so that every Friday we were on location giving away one of these trips. The free Las Vegas trips were advertised on the station’s radio airwaves for 4 consecutive weeks. Marketing – Radio

RESULTS

The client was very happy, as it brought them more traffic, more sales, and it definitely created awareness for their radio station! They said that it was a lot of fun, and the winners were extremely happy, of course! Our client also told us that the promotion was fantastic and that these Las Vegas trips were definitely of great value and worth every penny!

Case Study #3

Marketing Promo for a Jewellery Business with 3 Locations

A Jewellery Store Example:

CHALLENGES

In addition to getting increased sales at their current location, but also getting traffic and sales to their 2 other locations.

STRATEGY

We provided them with Gift Certificates for a free 7-Day Cruise to everyone who made a minimum purchase of $5,000.00. We also used gave them 7-Day Cruise Gift Certificates to use for a prize draw at their other 2 locations, which they said was a really great idea to get customers excited and for people to learn about their 2 other locations.

It also really helped them to not only advertise this 1 store, but the locations of their 2 other stores as well. They couldn’t believe how many customers would come in and say “they didn’t even know we were located here to begin with”. Having something to let people know where they were located and their other locations were very important to them.

We also ran radio ads and featured their promotion in the newspaper. We also put up posters on their store windows fronts for even greater attention and excitement to draw the people from the outside in.

RESULTS

They not only received the sales and traffic to all 3 locations that they wanted, but everyone in town knew who they were now.

Giving out free 7-Day Cruises to Mexico or the Bahamas is something big and special, and people actually talk about it. Several new customers went into the store just to tell them that they had heard from friends that we were giving out free Cruises. Well, they said that they have never received this many referrals EVER!

What is Twyst Marketing?

Twyst Marketing is Marketing with a Barter Twyst. Meaning, we combine two of the most powerful marketing strategies for both Leverage (Barter) and Marketing Growth (Gorilla Marketing) that are innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product or service. And in this case using Barter techniques, this can all be accomplished without the need to pay for it in the form of CASH! Instead, you will use your Barter Trade Dollars. This is your LEVERAGE on getting the best bang for your dollars.

Here is why Twyst Marketing is BEST!

Twyst Marketing uses a TRIED, TESTED and PROVEN system (which combines Barter and Gorilla Marketing strategies) that work and is the best creative and strategic marketing system ever created. We are able to think of additional products and services that can establish new sources of profits to you. We are constantly on the alert for strategic alliances–fusing marketing efforts with others in order to market aggressively while reducing marketing investment for you.

Maximize Profits

Get more customers, make more sales, and increase profits all while spending LITTLE or NO CASH At All! When your customers are confronted with their daily blizzard of junk mail and unwanted e-mail, your mailing piece won’t be scrapped with the others and your e-mail won’t be instantly deleted. After all, these folks know you, identify with you, trust you. So they’ll be delighted to purchase–or at least check out–that new product or service you’re offering. They’ll always be inclined to buy from a company they’ve patronized.

Save Money

Twyst Marketing uses Time, Energy and Imagination instead of CASH. It is all about using unconventional strategies, secrets, and tactics for earning conventional goals. This equals big profits for your small business.

Unlimited Leads

No matter what is going on in the economy, Twyst Marketing can generate a constant flow of quality, targeted leads to your business.

More Referrals

Get a ton of new customers, then get more repeat business from existing customers, followed by having all of those customers spending MORE money with you per sale. Top it all off with having your customers refer other new customers to you and then have this happen over and over again with very little investment.